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{{short description|Austrian beverage producer}}
{{refimprove|date=January 2016}}
{{Infobox company
| name   = Hermann Pfanner Getränke GmbH
| logo   = Logo Pfanner.jpg
| type   = [[Gesellschaft mit beschränkter Haftung|Ges.m.b.H.]] ([[Private company|Private]])
| foundation     = 1856
| location_city    = [[Lauterach]]
| location_country = [[Austria]]
| industry       = Fruit juices
| products       = Fruit juices, ice teas, fruit juice concentrates
| num_employees  = 800
| homepage       = {{url|www.pfanner.com}}
}}
'''Hermann Pfanner Getränke GmbH''' is an Austrian beverage producer. It claims to have produced over 420 million liters in 2010, with more than 80% of the total volume exported to more than 80 countries. Headquartered in [[Lauterach]] in [[Vorarlberg]], its main markets are Germany, Italy, Austria, [[Romania]] and the [[Czech Republic]].
According to company-related reports, Pfanner is the leader in the German ice tea market with a share of 19.8 percent.<ref>{{cite web | url=http://www.pfanner.com/de/#!Unternehmen/Factbox |title=Factbox |access-date=2013-04-16}}</ref> It's also one of the largest fruit processors and juice producers in Europe.<ref name=":0">{{Cite web|title=Pfanner überschreitet 200-Millionen-Euro-Umsatzgrenze - derStandard.at|url=https://www.derstandard.at/story/2804087/pfanner-ueberschreitet-200-millionen-euro-umsatzgrenze|access-date=2020-10-22|website=DER STANDARD|language=de-AT}}</ref>
== History ==
The company was founded in 1856.<ref name=":0" /> In 1856 ''Max Hermann Pfanner'' bought the "Gasthof Hirschen" restaurant in Lauterach and founded a small in-house brewery. In 1919 his grandson ''Hermann Pfanner'' took over and expanded the business by selling various agricultural products, wines and spirits.
By 1933 fruit juice was produced for the first time. After ''Hermann Pfanner'' died, his wife ''Ferdinanda'' and their children continued the business. Due to thoughtful business practices and technical innovations, they could pass on the company to the next generation (''Hedwig, Hans, Erwin'' and ''Egon Pfanner''). This generation expanded the fruit juice business internationally. By 1984 these efforts were rewarded by the Austrian government with the [[coat of arms of Austria]]. In 1988 Hermann Pfanner Getränke GmbH was founded and handed over to the succeeding generation.
In 2001 fruit juice production in Hamburg was started to cater to the growing German market. Pfanner is still a family-run business, managed by the ''Pfanner, Schneider'' and ''Dietrich'' families.
In 2006, the company exceeded 200 million Euros in sales for the first time.<ref name=":0" />
== Products ==
Pfanner produces about 210 different products, fruit juices being among the best known ones. The company also produces ice teas, lemonades and other soft drinks.  The company also offers contract bottling services.
== Pfanner and Fairtrade ==
Pfanner started cooperating with [[Fairtrade certification|Fairtrade]] in 2001. Today Pfanner is the biggest Fairtrade partner worldwide in the fruit juice sector and offers the widest range of fair trade products, according to company.
== Production sites ==
Pfanner operates factories in Austria, Germany, Italy and Ukraine. Their headquarters are in [[Lauterach]], the biggest production site is in [[Enns (town)|Enns]] ([[Upper Austria]]). Other sites are in [[Hamburg]] (Germany), [[Policoro]] (Italy) and in [[Bar, Vinnytsia Oblast|Bar]] (Ukraine).
==References==
{{Reflist}}
==External links==
*{{official website|http://www.pfanner.com}}
[[Category:Food and drink companies of Austria]]
[[Category:Food and drink companies established in 1856]]
[[Category:Austrian brands]]
[[Category:Economy of Vorarlberg]]