View source for Trunki

{{redirect|Trunky|the character in the children's story by Roald Dahl|The Enormous Crocodile}}
{{no footnotes|date=August 2011}}
'''Trunki''' is a brand of ride-on/carry-on [[hand luggage]] for children, designed by Rob Law. The product became well-known after featuring on the UK television series ''[[Dragons' Den (British TV programme)|Dragons' Den]]'' in 2006.
Trunki has won more than a hundred product and design awards, including several from ''[[Design Week]]'', Progressive Preschool, ''Mother and Baby Magazine'', ''D & AD'', children's retailer [[Right Start]], ''Practical Parenting'' magazine and the [[Nick Jr. Channel|Nick Jr.]] television channel.
==History==
Magmatic, the company that manufactures the Trunki range, was formed on 5 May 2006.
Inventor Rob Law MBE came to public attention in 2006 following an appearance on BBC2's ''[[Dragons' Den (UK)|Dragons' Den]]'' programme in which panellist, [[Theo Paphitis]], tugged and broke the strap of a sample Trunki.  Dragon [[Richard Farleigh]] then expressed interest in £100,000 for 50% of the company, a suggestion which Law rejected.
In 2016 Trunki celebrated its 10th anniversary - Magmatic has sold more than 3,000,000 Trunki suitcases, in over 100 countries worldwide, through retailers including [[John Lewis & Partners|John Lewis]], [[Argos (retailer)|Argos]], [[Harrods]], [[Tesco]] and [[Next plc|Next]] since May 2006.[[File:Trunki 1.jpg|thumb|A Trunki Suitcase|325x325px]]More than 500 articles have appeared about the Trunki in the British media and several television programmes have since featured Rob Law, including ''[[Working Lunch]]'', ''[[Beat the Boss]]'', ''[[This Morning (TV series)|This Morning]]'' and ''[[GMTV]]''. In June 2011 the Trunki BoostApak was featured on BBC 1's ''[[The Apprentice (British TV series)|The Apprentice]]''. It was taken to France for contestants to see and broke the record for boardroom orders with an order of €214,000. Following this, sales of the Trunki BoostApak quadrupled.
On 30 August 2008, [[Duncan Bannatyne]], a panelist on ''Dragon's Den'', appeared on ITV's ''[[Who Wants to Be a Millionaire? (UK game show)|Who Wants to Be a Millionaire?]]'' and when asked by presenter [[Chris Tarrant]] "Is there a sort of classic of one you've missed?" replied, "There is one, a little suitcase on wheels... every time I go to an airport I see one or two of these of these... it's the only one we missed out on I think."
==Made In The UK==
On 5 May 2012, the company's sixth anniversary, Magmatic expanded their production into the UK.<ref>{{cite web|title=Trunki manufacturer moves production from China to UK|url=http://www.channel4.com/news/trunki-manufacturer-moves-production-from-china-to-uk|accessdate=4 November 2015|date=13 May 2012|newspaper=[[Channel 4 News]]}}</ref> The first Trunki to roll off the UK production line was the [[Team GB]] Trunki, and the company claimed that by the end of 2012 all Trunki suitcases sold in the UK will have been made there too. All UK made cases will be stamped "Made in England".
The design of the Trunki is registered as a [[Community Design]]. On 3 November 2015, the [[United Kingdom Supreme Court]] started to hear a case over the extent of legal protection of the Trunki design. PMS International, a [[Hong Kong]] firm, produce a similar range of products branded Kiddee Cases.<ref>{{cite news|title=Trunki v Kiddee: battle over children's luggage reaches supreme court|newspaper=[[The Guardian]]|date=3 November 2015|first=Julia|last=Kollewe|url=https://www.theguardian.com/business/2015/nov/03/trunki-v-kiddee-battle-over-childrens-luggage-reaches-supreme-court|accessdate=4 November 2015}}</ref> Magmatic won the case in the High Court &ndash; the lowest civil court in England and Wales &ndash;  in 2013, but it was overturned on appeal in 2014. The issue to be decided is "What significance attaches to the fact that a graphical representation of a Community registered design shows no surface decoration?"<ref>{{cite court|url=https://www.supremecourt.uk/cases/uksc-2014-0147.html|litigants=PMS International Limited (Respondent) v Magmatic Limited (Appellant)|id=UKSC 2014/0147|accessdate=4 November 2015|date=November 2015|court=[[United Kingdom Supreme Court|UKSC]]}}</ref>
==Product Range==
Since launching their ride-on suitcase in 2006, Magmatic have expanded their product offering to include the following ranges:
{| class="wikitable"
|-
! Product
! Function
|-
|BoostApak
|Booster Seat That Doubles As A Backpack
|-
|PaddlePak
|Children's Swimming Backpack
|-
|ToddlePak
|Fuss Free Toddler Reins
|-
|EAT Range
|2-in-1 Lunch Bag Backpack, Drinks Bottles & Snack Pots
|-
|Yondi
|Neck Cushion
|-
|Extras
|Accessories To Be Used With The Original Trunki
|}
==Editions==
{| class="wikitable"
!Trunki Suitcase
!Collection
!Year Released
|-
|Terrance
|Original
|2006
|-
|Trixie
|Original
|2006
|-
|Frieda (Cow)
|Animals
|2008
|-
|Tipu (Tiger)
|Animals
|2009
|-
|Harley (Ladybird)
|Animals
|2009
|-
|Gruffalo
|Licensed
|2009
|-
|Bernard (Bee)
|Animals
|2010
|-
|Rex (T-Rex)
|Imaginary
|2011
|-
|Benny (Cat)
|Animals
|2013
|-
|Hello Kitty
|Licensed
|2013
|-
|George
|Special
|2013
|-
|Rosie
|Special
|2013
|-
|Bluebell (Horse)
|Animals
|2014
|-
|Boris (Bus)
|Transport & Vehicles
|2014
|-
|Frank (Fire Truck)
|Transport & Vehicles
|2015
|-
|Pearl (Carriage)
|Transport & Vehicles
|2015
|-
|Zimba (Zebra)
|Animals
|2015
|-
|Gerry (Giraffe)
|Animals
|2016
|-
|Una (Unicorn)
|Imaginary
|2017
|-
|Pedro (Pirate)
|Imaginary
|2017
|}
==Sources==
*{{cite news|title=Dragons' Den reject has got it in the bag|url=https://www.telegraph.co.uk/finance/markets/2814006/Dragons%27-Den-reject-has-got-it-in-the-bag.html |archive-url=https://archive.today/20130421084119/http://www.telegraph.co.uk/finance/markets/2814006/Dragons%27-Den-reject-has-got-it-in-the-bag.html |url-status=dead |archive-date=21 April 2013 | location=London | work=[[Daily Telegraph]] | first=Harry | last=Wallop | date=13 August 2007 |accessdate=4 November 2015}}
*{{cite news|title=We've slain the Dragons|url=http://www.express.co.uk/posts/view/56818/We-ve-slain-the-Dragons|newspaper=[[Daily Express]]|first=Liz|last=Frost|date=14 August 2008|accessdate=4 November 2015}}
*{{cite web|title=Dragon's Den - Where are they now? |url=https://www.bbc.co.uk/dragonsden/wherearetheynow/interviews.shtml |website=bbc.co.uk |publisher=[[BBC]] |accessdate=4 November 2015 |url-status=dead |archiveurl=https://web.archive.org/web/20090703181708/http://www.bbc.co.uk/dragonsden/wherearetheynow/interviews.shtml |archivedate=July 3, 2009 }}
*{{cite news|title=Rob Law MBE rose to fame after his failed appearance on Dragon's Den, following which his business boomed|url=http://www.thisisbristol.co.uk/Rob-Law-MBE-rose-fame-failed-appearance-Dragon-s/story-12729838-detail/story.html|newspaper=[[Bristol Post]]|accessdate=5 November 2015|date=8 June 2011}}
==References==
{{reflist}}
==External links==
*{{URL|http://www.trunki.co.uk}} Official website
[[Category:Goods manufactured in England]]
[[Category:Luggage brands]]