View source for WOMX-FM

{{Use mdy dates|date=September 2023}}
{{More citations needed|date=August 2008}}{{Infobox radio station
| name                = WOMX-FM
| logo                = WOMX mix105.1 logo.png
| logo_size           = 150px
| city                = [[Orlando, Florida]]
| area                = {{ubl|[[Greater Orlando]]|[[Central Florida]]}}
| frequency           = {{frequency|105.1|[[Hertz#SI multiples|MHz]]}} {{HD Radio}}
| branding            = ''Mix 105.1''
| language            = [[American English|English]]
| format              = [[Hot adult contemporary]]
| subchannels         = HD2: [[Channel Q]]
| owner               = [[Audacy, Inc.]]
| licensee            = Audacy License, LLC
| sister_stations     = {{hlist|[[WOCL]]|[[WJHM]]}}
| airdate             = {{start date and age|1967|8|15}}
| former_callsigns    = {{ubl|WWQS (1967–1973)|WBJW-FM (1973–1989)}}
| callsign_meaning    = "Orlando's Mix"
| licensing_authority = [[Federal Communications Commission|FCC]]
| facility_id         = 47746
| class               = C
| erp                 = {{val|100000|u=watts|fmt=commas}}
| haat                = {{convert|487|m|ft|sp=us}}
| coordinates         = {{coord|28.581|N|81.075|W|type:landmark_region:US-FL_source:FCC|display=inline,title}}
| webcast             = {{Audacy.com|mix1051}}
| website             = {{URL|https://www.audacy.com/mix1051}}
}}
'''WOMX-FM''' (105.1 [[MHz]]) is a commercial radio station [[city of license|licensed]] to [[Orlando, Florida]]. The station is owned by [[Audacy, Inc.]] and airs a [[hot adult contemporary]] [[radio format]] known as ''Mix 105.1''. WOMX-FM's studios and offices are located on Pembrook Drive in [[Maitland, Florida|Maitland]] and its [[transmitter]] tower is off Fort Christmas Road in [[Bithlo]].<ref>{{cite web|url=http://radio-locator.com/cgi-bin/patg?id=WOMX-FM|title=WOMX-FM Radio Station Coverage Map|website=radio-locator.com}}</ref>
WOMX-FM operates with 100,000 watts.
==History==
The station first [[sign-on|signed on]] the air on August 15, 1967, as WWQS.<ref>[[Broadcasting & Cable|Broadcasting Yearbook 1977 page C-45]]</ref> It was co-owned with [[WUNA|WVCF]] (1480 AM) in [[Windermere, Florida|Windermere]].<ref>{{Cite news|title=FM Station To Open In Windermere|url=https://www.newspapers.com/clip/67479249/|access-date=January 12, 2021|date=August 27, 1967|work=Orlando Sentinel|page=West 4}}</ref> In 1973, American Homes Stations sold WWQS to Rounsaville Radio, owner of [[WPRD|WBJW]] (1440 AM) in [[Winter Park, Florida|Winter Park]], which changed the call letters to WBJW-FM, with the FM as a [[contemporary hits]] station, branded BJ105, and the AM airing an [[easy listening]] format. 105.1 was sold to [[Nationwide Mutual Insurance Company|Nationwide Communications]] in 1982, then Omni American and then to Shamrock Broadcasting in 1996,<ref>{{cite web|url=http://www.americanradiohistory.com/Archive-RandR/1990s/1996/R&R-1996-07-26.pdf |title=Behind The $7.4Billion Spring Of'96| pages=4| publisher=Radio & Records|access-date=September 13, 2023|date=July 26, 1996}}</ref><ref>{{Cite web |url=https://www.proquest.com/docview/278786997 |title=Archived copy |access-date=July 7, 2017 |archive-date=October 9, 2016 |archive-url=https://web.archive.org/web/20161009184046/http://pqasb.pqarchiver.com/orlandosentinel/doc/278786997.html?FMT=ABS&FMTS=ABS:FT&type=current&date=Jun+2%2C+1996&author=Catherine+Hinman+of+The+Sentinel+Staff&pub=Orlando+Sentinel&edition=&startpage=&desc=ORLANDO+QUICKLY+TUNES+INTO+TREND+RADIO+STATIONS+PICK+UP+CONSOLIDATION+FREQUENCY |url-status=live }}</ref> Chancellor Media in 1997 (which would subsequently merge with AMFM and then Clear Channel),<ref>{{cite web|url=https://www.proquest.com/docview/278973459|title=SALE SIGNALS NEW RADIO ERA CLEAR CHANNEL IS POISED TO BECOME A MAJOR VOICE IN THE ORLANDO MARKET |url-status=live|archive-url=https://web.archive.org/web/20161009123042/http://pqasb.pqarchiver.com/orlandosentinel/doc/278973459.html?FMT=ABS&FMTS=ABS:FT&type=current&date=Jul+7%2C+1997&author=Joe+Kilsheimer+of+The+Sentinel+Staff&pub=Orlando+Sentinel&edition=&startpage=&desc=SALE+SIGNALS+NEW+RADIO+ERA+CLEAR+CHANNEL+IS+POISED+TO+BECOME+A+MAJOR+VOICE+IN+THE+ORLANDO+MARKET |archive-date=October 9, 2016 }}</ref> then to Infinity Radio (CBS) in 2000.<ref>{{cite web|url=http://www.cflradio.net/105.1_womx_fm.htm|title=WOMX-FM 105.1 Orlando|website=cflradio.net}}</ref><ref>{{cite web|url=https://www.proquest.com/docview/279456974 |archive-url=https://web.archive.org/web/20161009123117/http://pqasb.pqarchiver.com/orlandosentinel/doc/279456974.html?FMT=ABS&FMTS=ABS:FT&type=current&date=Mar+7%2C+2000&author=Jim+Abbott+of+The+Sentinel+Staff&pub=Orlando+Sentinel&edition=&startpage=&desc=LOCAL+RADIO+MARKET+GETS+A+NEW+PLAYER+INFINITY+BROADCASTING+WILL+BUY+THREE+STATIONS+AS+CLEAR+CHANNEL+UNLOADS+HOLDINGS+AS+PART+OF+A+MERGER+DEAL |archive-date=October 9, 2016 |url-status=live |title=LOCAL RADIO MARKET GETS A NEW PLAYER INFINITY BROADCASTING WILL BUY THREE STATIONS AS CLEAR CHANNEL UNLOADS HOLDINGS AS PART OF A MERGER DEAL}}</ref> On February 2, 2017, CBS Radio announced it would merge with [[Entercom]].<ref>{{cite web|url=https://radioinsight.com/headlines/116299/cbs-radio-to-merge-with-entercom/|title=CBS Radio To Merge With Entercom - RadioInsight|date=February 2, 2017}}</ref> The merger was approved on November 9, 2017, and was consummated on November 17.<ref>{{cite web|url=http://entercom.com/press/entercom-receives-fcc-approval-merger-cbs-radio/|title=Entercom Receives FCC Approval for Merger with CBS Radio|work=Entercom|date=November 9, 2017|access-date=November 17, 2017}}</ref><ref>{{cite web|url=https://radioinsight.com/headlines/121072/entercom-completes-cbs-radio-merger/|title=Entercom Completes CBS Radio Merger|last=Venta|first=Lance|work=Radio Insight|date=November 17, 2017|access-date=November 17, 2017}}</ref>
The station became WOMX-FM on September 14, 1989.<ref>{{Cite web |url=https://www.proquest.com/docview/277484391 |title=Archived copy |access-date=July 7, 2017 |archive-date=October 9, 2016 |archive-url=https://web.archive.org/web/20161009123008/http://pqasb.pqarchiver.com/orlandosentinel/doc/277484391.html?FMT=ABS&FMTS=ABS:FT&type=current&date=Sep+18%2C+1989&author=Barbieri%2C+Susan+M&pub=Orlando+Sentinel&edition=&startpage=&desc=BJ+105%27+CHANGING+TO+WOMX%3B+FORMAT+WILL+GET+FINE-TUNING |url-status=live }}</ref><ref>{{Cite web |url=https://www.proquest.com/docview/277548560 |title=Archived copy |access-date=July 7, 2017 |archive-date=October 9, 2016 |archive-url=https://web.archive.org/web/20161009122952/http://pqasb.pqarchiver.com/orlandosentinel/doc/277548560.html?FMT=ABS&FMTS=ABS:FT&type=current&date=Sep+14%2C+1989&author=&pub=Orlando+Sentinel&edition=&startpage=&desc=OFF+THE+AIR |url-status=live }}</ref><ref>{{cite web|url=http://www.americanradiohistory.com/Archive-RandR/1980s/1989/RR-1989-09-22.pdf#page=30 |access-date=September 13, 2023|title=WBJW Mixes Up Orlando, Adopts WOMX Identity|pages=30| publisher=Radio & Records|date=September 22, 1989}}</ref>  (WOMX was formerly the call sign for a [[United States Coast Guard|Coast Guard]] ship based in [[Biloxi, Mississippi]].)  Initially, Mix 105.1's format was characterized as "Adult Top 40", but was quickly modified to a slightly more mature "Hot Adult Contemporary" sound, with a greater emphasis on hits from the past two decades.
The station signed on with Mike Elliot and Beth Ann Schaffer in mornings,<ref>{{Cite web |url=https://www.proquest.com/docview/277509140 |title=Archived copy |access-date=July 7, 2017 |archive-date=October 9, 2016 |archive-url=https://web.archive.org/web/20161009184054/http://pqasb.pqarchiver.com/orlandosentinel/doc/277509140.html?FMT=ABS&FMTS=ABS:FT&type=current&date=Oct+11%2C+1989&author=Susan+M.+Barbieri+of+The+Sentinel+Staff&pub=Orlando+Sentinel&edition=&startpage=&desc=MIX+105%27+HIRES+MORNING+MAN+FROM+TUCSON |url-status=live }}</ref> Tracey Young in middays, Dave Kelly in afternoons, and Nick Sanders ("Nick At Night") in the evening slot. Overnights were hosted by Keith Summers. The station was first programmed by Brian Thomas, later the Program Director of [[WCBS-FM]] in New York City. In late 1990, the station launched Scott and Erica in the Morning, with Scott McKenzie and Erica Lee, after Mike Elliott left for a job in [[Tampa]].<ref>{{Cite web |url=https://www.proquest.com/docview/277775954 |title=Archived copy |access-date=July 7, 2017 |archive-date=October 9, 2016 |archive-url=https://web.archive.org/web/20161009122956/http://pqasb.pqarchiver.com/orlandosentinel/doc/277775954.html?FMT=ABS&FMTS=ABS:FT&type=current&date=Oct+10%2C+1990&author=&pub=Orlando+Sentinel&edition=&startpage=&desc=RADIO+HOST+MIKE+ELLIOTT+WILL+TAKE+OFF+FOR+TAMPA |url-status=live }}</ref>
Longtime morning show co-host Erica Lee was let go on January 7, 2010, after 19 years at WOMX-FM.<ref>{{cite web | url=http://www.wesh.com/news/22180621/detail.html | title=Orlando News, Weather and Sports - Florida News - WESH Channel 2 }}</ref><ref>{{cite web|url=http://www.cflradio.net/sounds_of_cfl_radio.htm|title=Sounds of CFL Radio|website=cflradio.net}}</ref> Scott remained as the anchor and face of WOMX-FM's morning show, joined by Dana Taylor and Jay Edwards.  Following a move to more rhythmic content on [[CBS Radio]]-owned hot AC stations ([[WWBX|WBMX]] [[Boston]], [[WQAL]] [[Cleveland]] and [[WTIC-FM]] [[Hartford]]), WOMX-FM began adding more rhythmic music to go up against [[Top 40]] station [[WXXL]], owned by [[Clear Channel Communications]] (now iHeart). Ratings went up for WOMX-FM after the playlist tweak, which also caused rival [[soft adult contemporary]] station [[WMGF]] to phase in more hot AC content.
WOMX-FM is the oldest hot adult contemporary in Florida under [[CBS Radio]]/[[Entercom]]/[[Audacy, Inc.|Audacy]] ownership, while CBS Radio's other hot ACs ([[WHFS-FM]] Tampa and [[WIRK|WPBZ]] [[West Palm Beach]]) had the format since [[2010 in radio|2010]] and [[2011 in radio|2011]], respectively. As of July 2014, those stations have switched formats, with WHFS-FM flipping to [[sports radio]] (as well as being sold to [[Beasley Broadcast Group]]), and WPBZ sold to a new owner and flipping to [[country music]]. That made WOMX-FM not only the oldest Hot AC station in Florida under CBS Radio/Entercom/Audacy ownership, but once again, CBS Radio's only Florida Hot AC station.
Morning host Scott McKenzie died on August 11, 2015, at the age of 59 after suffering from [[non-Hodgkin lymphoma]] for seven years.<ref>{{cite web|url=http://www.orlandosentinel.com/entertainment/tv/os-scott-mckenzie-death-20150811-story.html|title=Scott McKenzie, beloved radio host, dead at 59|first=Hal|last=Boedeker}}</ref><ref>{{cite web|url=http://cflradio.net/scott_mckenzie_bio.htm|title=Scott McKenzie Biography|website=cflradio.net}}</ref> As of September 2023, mornings are now hosted by Danny Serrano.
In early 2020, older songs from the 2000s and 2010s were added back to the playlist, as well as select 1990s tracks that don't overlap with sister station [[WOCL]].
Jay Edwards announced his departure from the station in mid-November 2021.<ref>{{cite web|title=Jay Edwards on Instagram: "Hard to write this, but after nearly a 25-year career at Mix 105.1, my run has come to an end. My contract is about to expire and they have elected not to renew it and I have been let go. I have made some amazing friends over the past 2+ decades, some I have and will always consider family. Thank you for allowing me the opportunity to have so much fun with you on-the-air for all these years. I'm truly blessed to live in the greatest city and to be a voice for our community. Thank you Dan for taking a chance on me as your intern in 1997 when I got bit by the radio bug and fell in love. Thank you Scott & Erica for taking a chance on me to be your on-air producer with hardly any experience. Thanks Ang for being my BFF and always there for me! Adam, you're my boy Blue! I have so many other people to thank, but you know who you are. Thanks for being my radio family. To everyone that has listened over the years, I wouldn't have had this 25-year career without you. Many of you I've met in person and many I have not. But to every single one of you, thank you. What's next? Stay tuned..."|url=https://www.instagram.com/p/CWbR0LCrPhj/|url-access=limited|access-date=January 12, 2023|website=[[Instagram]]}}{{cbignore}}</ref> He subsequently joined [[Cox Radio|Cox Media Group]]'s Orlando cluster as an on-air producer and host of talk radio station [[WDBO (AM)|WDBO]], country radio station [[WWKA]], and classic rock station [[WMMO]].
Dana Taylor left the station on January 13, 2023; she had been with WOMX since 1994.<ref>{{cite web | url=https://radioinsight.com/headlines/247323/dana-taylor-to-depart-womx/ | title=Dana Taylor to Depart WOMX - RadioInsight | date=January 12, 2023 }}</ref>
In March 2023, Clint “CJ” Robinson returned after a 2-year hiatus to host afternoons. He previously hosted middays from 2012-2015, then afternoons from 2015-2020, and again from 2023-2024. He was elevated to Assistant Brand Manager in early 2024.<ref>{{cite web|url=https://radioinsight.com/headlines/267699/womx-promotes-cj-robinson-to-apd/|title=WOMX Promotes CJ Robinson To APD - RadioInsight|date=April 19, 2024}}</ref>
On June 21, 2024, it was announced that Danny Serrano, who was a morning host at the station (the morning show was known as "Mix Mornings with Danny Serrano"), exited after a little over a year on the station.<ref>{{cite web|title=Danny Serrano {{!}} Radio Host on Instagram: "Update:"|url=https://www.instagram.com/p/C8fMxejR8uF/|url-access=limited|access-date=June 24, 2024|website=[[Instagram]]}}{{cbignore}}</ref><ref>{{cite web|url=https://radioinsight.com/headlines/273006/danny-serrano-exits-mornings-at-womx/|title=Danny Serrano Exits Mornings At WOMX - RadioInsight|date=June 24, 2024}}</ref> Before being employed at WOMX-FM and [[Audacy, Inc.|Audacy]], he was the assistant program director and afternoon host of Tampa radio station [[WTBV|WPOI]] (now WTBV) from 2017 until mid-2023. His morning show slot ended up being filled in by Jess Bonilla as a result.<ref>{{cite web|title=MIX 105.1 Schedule|url=https://www.audacy.com/stations/mix1051/shows/show-schedule|access-date=June 24, 2024|website=[[Audacy]]}}</ref>
On July 26, 2024, it was announced that the “Mix Mornings” morning show would be relaunched starting on Monday, July 29, with Jenn Lopez and Clint “CJ” Robinson hosting, with Robinson moving from hosting afternoons.<ref>{{cite web|url= https://radioinsight.com/headlines/276193/womx-to-debut-mix-mornings-with-cj-jenn/|title= WOMX To Debut Mix Mornings With CJ & Jenn - RadioInsight|date=July 26, 2024}}</ref> As of July 30 of that year, the afternoon slot ended up being filled in by DD, who had hosted afternoons from 2-7pm at Miami sister station [[WPOW]].
On September 27, 2024, it was announced that Kevin Kon would become the new afternoon host of WOMX, after Clint "CJ" Robinson moved to mornings in late July of that year. Kon had previously been part of "Power 95.3" [[WPYO]] from 2018 until that station was sold to [[Spanish Broadcasting System]] in 2022, and before that, he was part of WOMX sister station [[WJHM]], which was then a [[Contemporary hit radio|Top 40]] station as "101.9 AMP Radio" before flipping to [[alternative rock]] as "FM 101.9", and subsequently flipping to [[classic hip-hop]] as the rechristened "102 JAMZ".<ref>{{Cite web |date=2024-09-27 |title=WOMX Tabs Kevin Kon For Afternoons |url=https://radioinsight.com/headlines/282497/womx-tabs-kevin-kon-for-afternoons/ |access-date=2024-09-27 |website=RadioInsight |language=en-US}}</ref>
==HD programming==
WOMX-FM also carried an [[Travelers' information station|information service]] for [[Orlando International Airport]] on its [[HD Radio|HD2]] subchannel, known as ''Fly MCO Radio'' ('MCO' being the airport's [[IATA]] code) from 2016 until 2019.<ref>{{cite web|url=http://www.airportimprovement.com/news/fly-mco-radio-takes-flight-orlando-international-airport|title=FLY MCO RADIO TAKES FLIGHT AT ORLANDO INTERNATIONAL AIRPORT - Airport Improvement Magazine|website=airportimprovement.com}}</ref><ref>{{cite web|url=https://hdradio.com/station_guides/widget.php?id=39|title=HD Radio Guide for Orlando, Florida|archive-url=https://web.archive.org/web/20170221105758/https://hdradio.com/station_guides/widget.php?id=39|archive-date=February 21, 2017|access-date=September 13, 2023}}</ref> The HD signal rebranded as "Orlando Vacation Radio", while maintaining the same format, which overlapped with some of its main station's playlist, along with most of [[WOCL]]'s as well. Prior to that, 105.1 HD2 previously carried a [[Top 40]]/CHR music format, branded as "105.1 AMP Radio", then tweaked to Rhythmic AC as "NOW 105.1 HD2" in mid-2013.<ref>{{cite web|url=https://www.radiodiscussions.com/threads/bye-bye-amp-radio-105-1-hd2.649188/|title=Bye Bye AMP Radio 105.1-HD2 &#124; RadioDiscussions|website=radiodiscussions.com}}</ref>
As of November 2019, "Orlando Vacation Radio" was discontinued, and the online stream went dormant on the [[Radio.com]] app. That same month, the HD2 station switched over to "[[Channel Q]]", which was supposed to launch in Orlando during mid-August 2019 on sister station [[WJHM|WQMP]]. At some point in early-to-mid 2020, the HD2 channel was pulled, with "Channel Q" moving to WQMP's HD3 subchannel, but in January 2022, [[Channel Q]] returned to WOMX's HD2 subchannel, with WQMP's HD3 subchannel becoming a secondary feed for [[Audacy]]'s New Arrivals.
==References==
{{Reflist}}<!--added above External links/Sources by script-assisted edit-->
==External links==
* {{Official website|https://www.audacy.com/mix1051}}{{FM station data|47746|WOMX-FM}}
{{Orlando Radio}}
{{Adult Contemporary Radio Stations in Florida}}
{{Entercom}}
[[Category:Radio stations in Orlando, Florida|OMX-FM]]
[[Category:Hot adult contemporary radio stations in the United States]]
[[Category:Radio stations established in 1967]]
[[Category:1967 establishments in Florida]]
[[Category:Audacy, Inc. radio stations]]
[[Category:Orlando International Airport]]