Mubi (streaming service)

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For other uses, see Mubi (disambiguation).
Mubi
File:Mubi logo.svg
Type of site
Available in
HeadquartersLondon, England
Founder(s)Efe Cakarel
Key peopleEfe Cakarel (Founder & CEO)
URLmubi.com
LaunchedFebruary 14, 2007; 17 years ago (2007-02-14)
Current statusActive

Mubi (/ˈmuːbi/; stylized as MUBI; the Auteurs before 2010) is a global over-the-top service streaming platform, production company and film distributor. MUBI produces[1] and theatrically distributes films by emerging and established filmmakers, which are exclusively available on its platform. The catalog consists of world cinema films, such as arthouse, documentary and independent films.[2] Additionally, it publishes Notebook, a film criticism and news publication, and provides weekly cinema tickets to selected new-release films through MUBI GO. MUBI's streaming platform is available in over 190 countries on the web, Android TV, Chromecast, Roku devices, Apple Vision Pro, PlayStation,[3] Amazon Fire TV, Apple TV,[4] and LG and Samsung Smart TVs,[5] as well as on mobile devices including iPhone, iPad[6] and Android.[7]

History

The Auteurs was founded in 2007 by Turkish entrepreneur Efe Çakarel. The next year, in 2008, the American home-video distribution company Criterion Collection partnered with The Auteurs to begin a video-on-demand service. In 2010, the Auteurs changed its name to "Mubi" or "MUBI",[8] a two-syllable word with no specific meaning that rhymes with "movie",[9] its creators stating that they wanted "a name all audiences can say and spell, without the burden of exclusionary meaning."[8] In January 2022, MUBI announced the acquisition of arthouse cinema production and sales company The Match Factory.[10] Prior to the 79th Venice International Film Festival world premiere, MUBI entered the TV industry by acquiring The Kingdom Exodus miniseries and bringing out the first two seasons of the original series in director's cuts.[11] In 2023, the company announced MUBI Fest, its annual film festival, to be held in Chile, Colombia, Argentina, Mexico and Brazil. The event was expanded to cities in Europe, the United States and Canada a year later.[12] In February 2024, MUBI acquired a majority stake in Benelux distributor Cinéart.[13]

Publication

MUBI Notebook (online)

MUBI's International film publication named Notebook, is composed of daily online publications freely accessible via the website (same as streaming), which has been an essential part of the website's relevance as a curated cinema streaming service.[14] The online publication includes a wide variety of coverage of cinema from interviews, features, columns, news, as well as coverage of selected major film festival such as Cannes, Berlinale, Toronto, Sundance, and Rotterdam. Since 2009, the publication has featured an ongoing column named "Movie Poster of the Week" by writer Adrian Curry, which curates and discusses mostly contemporary movie posters. The column's focus allows space to discuss and highlight many territory-specific posters of well-known films around the globe.[15] The publication is also known for its focus on a wider range of world cinema and highlight of independent, artist-driven, and experimental cinema. Since its beginning in 2009 its contributors have often published writings on sections from major film festivals that are often ignored by other publications such as Toronto International Film Festival's Wavelengths, the Berlinale Forum Expanded, and the New York Film Festival sections Views from the Avant-Garde (until 2013), Projections (2014–2018), and more Currents (2019 - current). Throughout the years, the most consistent coverages of these sections in MUBI Notebook has been made by writers Michael Sicinski[16] and David Hudson.[17] In the same form as other online publications of cinema and art at large, MUBI Notebook, is open to the public for pitching and it states its pitching guidelines very clearly on its website.[18]

Notebook Magazine (print)

In 2021 MUBI launched the Notebook Magazine, editorially independent semiannual print magazine with limited sale.[19] The magazines are sold globally via both a subscription service (purchased separately from the streaming service) and in selected bookstores around the world.[20] The magazine is only available in English language[21] and has no digital archive or version available.[22] Since issue 4, MUBI states that "Each issue will come with an exclusive surprise, just for subscribers." The magazine has publish editions with articles, interviews, and often with special materials written by filmmakers themselves. The magazine's focus is based on themes and has highlighted the work of filmmakers, artists, writers, and industry professionals with thematically resonance to the edition's focus. Some of the highlighted professionals include Yasujiro Ozu, Apichatpong Weerasethakul, Emma Seligman, Mike Leigh, Ryusuke Hamaguchi, Park Chan-wook, Jean-Luc Godard, Tsai Ming-liang, Pedro Costa, Alejandro Jodorowsky, Tacita Dean, and Sergei Loznitsa, among many others. In issue 3, MUBI began a muti-issue series named “Things a Filmmaker Should Know” inaugurated by Tsai Ming-liang. Which since has been followed by contributions from Pedro Costa (issue 4), Tacita Dean (issue 5), and Sergei Loznitsa (issue 5). Although the magazine publication schedule is June and November, it has also had publications delayed by one or more months.

Issue Title Information Cover design Notes Ref.
0 For the Cinema to Come 43000 words; 145 images; 132 pages; ISSN: 2769-7681 The subscriber edition included a Notebook tote bag and a black fabric folio holder for the magazine. [23]
1 You Start Anywhere and End Up Anywhere 37000 words; 245 images; 128 pages; ISSN: 2769-7681 [24]
2 We Traveled a Lot... 33000 words; 236 images; 128 pages; ISSN: 2769-7681 Issue 2 was published with two different covers, each featuring a photograph by Park Chan-wook.
3 The Flap of a Butterfly's Wings 32000 words; 159 images; 124 pages; ISSN: 2769-7681
4 Film is Definitely Not a "Visual Medium" 40000 words; 139 images; 132 pages; ISSN: 2769-7681 Issue cover featured film frames by Peter Tscherkassky. Subscriber surprise included a seven-inch record featuring a song by filmmaker Gus Van Sant and a field recording by sound designer Leslie Shatz.
5 Step 1: Hold Magazine in Your Hands 37000 words; 219 images; 136 pages; ISSN: 2769-7681 The front and back covers are designed by John Wilson, the creator of How To with John Wilson. Subscriber surprise included a make-your-own papercraft model by artist Ellie Sampson. (based on never-before-seen drawings by Max Douy from Alejandro Jodorowsky’s legendary but ill-fated adaptation of Dune.)

Podcasts

In 2021, MUBI launched two original podcasts. An English language podcast called MUBI Podcast[25] produced and hosted by Rico Gagliano, and a Spanish language podcast titled MUBI Podcast: Encuentros,[26] produced in collaboration with La Corriente del Golfo, the production house founded by Gael García Bernal and Diego Luna. In 2023, MUBI launched an Italian-language podcast, MUBI Podcast: Voci Italiane Contemporanee, in collaboration with Chora Media, hosted by critic Gianmaria Tammaro.[27]

MUBI Productions

MUBI Productions and co-productions include Port Authority (Danielle Lessovitz), Farewell Amor (Ewka Msangi), Our Men (Rachel Lang), Memory (Michel Franco), My First Film (Zia Anger), Bring Them Down (Christopher Andrews), One Fine Morning and If Love Should Die (Mia Hansen-Løve), Gasoline Rainbow (the Ross brothers),[28] Rosebush Pruning (Karim Aïnouz), Father, Mother, Sister, Brother (Jim Jarmusch), Witches (Elizabeth Sankey), and The Mastermind (Kelly Reichardt).

MUBI Releases

MUBI is also a film distributor. In addition to releasing films on the platform, it started distributing theatrically in the United States and United Kingdom in 2016, and in Latin America and Germany in 2021.

See also

References

  1. ↑ Etherington, Darrell (2019-12-12). "MUBI's production effort nets it a sundance selection as the company goes cashflow positive". Tech Crunch. Archived from the original on Apr 14, 2023.
  2. ↑ "What kind of films does MUBI show?". MUBI FAQ. Archived from the original on Apr 30, 2024.
  3. ↑ Pendlebury, Ty (Dec 16, 2016). "Bring on the popcorn! Mubi makes its Roku debut". CNET. Retrieved 2020-06-03.
  4. ↑ Broussard, Mitchel (10 November 2016). "Apple TV Universal Search Now Includes MUBI, Hopster, and CW Seed". MacRumors. Retrieved 2020-06-03.
  5. ↑ Langridge, Max (19 February 2014). "MUBI streaming film app now on Samsung Smart TVs". What Hi-Fi?. Retrieved 2020-06-03.
  6. ↑ "iTunes Store: MUBI". appstore.com.
  7. ↑ "Google Play: MUBI". play.google.com.
  8. ↑ 8.0 8.1 "Why did we change our name to MUBI? - Film Forum on mubi.com". March 20, 2012. Archived from the original on March 20, 2012.
  9. ↑ "Mubi - a branding story with a twist". Novanym. 2023. Retrieved 31 December 2023.
  10. ↑ Grater, Tom (January 14, 2022). "Mubi Makes A Splash With Acquisition Of Arthouse Sales & Production Powerhouse The Match Factory". Deadline Hollywood. Retrieved February 10, 2022.
  11. ↑ Roxborough, Scott (July 27, 2022). "Mubi Takes Lars Von Trier's TV Show 'The Kingdom Exodus'". The Hollywood Reporter. Retrieved August 19, 2022.
  12. ↑ Tabbara, Mona (2024-06-06). "Mubi unveils Mubi Fest to take place in nine cities worldwide (exclusive)". Screen Daily. Retrieved 2024-09-21.
  13. ↑ Ritman, Alex (February 6, 2024). "Mubi Buys Majority Stake in European Indie Distributor Cinéart". Variety. Retrieved February 24, 2024.
  14. ↑ "Notebook | MUBI". mubi.com. Retrieved 2024-10-09.
  15. ↑ "Movie Poster of the Week – Notebook | MUBI". mubi.com. Retrieved 2024-10-09.
  16. ↑ "Michael Sicinski – Notebook | MUBI". mubi.com. Retrieved 2024-10-09.
  17. ↑ "David Hudson – Notebook | MUBI". mubi.com. Retrieved 2024-10-09.
  18. ↑ "Pitching Guidelines | MUBI". mubi.com. Retrieved 2024-10-09.
  19. ↑ "Notebook Magazine". MUBI. Retrieved 2024-10-09.
  20. ↑ "Where can I find the list of stockists/participating stores for Notebook? - MUBI FAQ". help.mubi.com. Retrieved 2024-10-09.
  21. ↑ "What languages is Notebook published in? - MUBI FAQ". help.mubi.com. Retrieved 2024-10-09.
  22. ↑ "Is there a digital version or a digital archive of the magazine? - MUBI FAQ". help.mubi.com. Retrieved 2024-10-09.
  23. ↑ "Introducing Notebook Magazine | Issue 0". letterboxd.com. 2021-10-27. Retrieved 2024-10-09.
  24. ↑ Williams, Megan (2022-07-04). "Mubi's Notebook magazine is a celebration of cinema in print". Creative Review. Retrieved 2024-10-09.
  25. ↑ Greene, Steve (May 26, 2021). "MUBI Launching Film Podcast Next Week with Debut Episode on Paul Verhoeven". IndieWire.
  26. ↑ De La Fuente, Anna Marie (June 15, 2021). "Gael García Bernal and Diego Luna's La Corriente del Golfo, Streamer MUBI Launch Spanish-Language Podcast (EXCLUSIVE)". Variety.
  27. ↑ "MUBI Podcast: Voci Italiane Contemporanee". MUBI.com. September 28, 2023.
  28. ↑ Grobar, Matt (August 1, 2023). "'Gasoline Rainbow' Release Set With Mubi Ahead Of Pic's Venice Debut". Deadline Hollywood. Retrieved August 22, 2023.

External links

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Year Film Director Theatrical release on MUBI Countries
2016 Arabian Nights Miguel Gomes April 22, 2016 UK
The Blue Room Mathieu Amalric September 9, 2016
Baden Baden Rachel Lang September 23, 2016 (UK)
November 25, 2016 (US) 		US and UK
I, Olga Tomás Weinreb & Petr Kazda November 18, 2016 UK
2017 The Happiest Day in the Life of Olli Mäki Juho Kuosmanen April 21, 2017 (UK)
May 19, 2017 (US) 		US and UK
Weirdos Bruce McDonald May 25, 2017 US
Slack Bay Bruno Dumont June 16, 2017 UK
Mimosas Oliver Laxe August 25, 2017
On Body and Soul Ildikó Enyedi September 22, 2017
Félicité Alain Gomis November 10, 2017
Wet Woman in the Wind Akihiko Shiota November 17, 2017 US
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