Manhattan Mini Storage

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File:Manhattan Mini Storage FDR Drive from Brooklyn Bridge (6387748277).jpg
The Manhattan Mini Storage location at 220 South Street in Two Bridges, Manhattan.

Manhattan Mini Storage is a Manhattan-based self storage company in New York City, United States. Founded in 1978, the company serves New York neighborhoods from 17 storage locations. The company prides itself on its creative marketing efforts and charitable giving. Manhattan Mini Storage was acquired by StorageMart in December 2021.[1]

Operations

Manhattan Mini Storage is the largest personal storage company in New York, and one of the largest in the United States. The firm has 17 storage locations throughout the city, open most every day of the year. Manhattan Mini Storage has approximately 250,000 clients. Facilities include high-tech security systems, raised loading bays that are dock-high, fully climate controlled units at all locations, and onsite managers. The firm conducts blind auctions of the belongings of customers who fail to pay their storage bills.

Marketing

Manhattan Mini Storage prides itself on "identifying what matters to New Yorkers,"[2] and markets itself as "an extension of your home where you can keep the things you want to keep but can't quite accommodate in your tight Manhattan apartment."[3] The company creates all its own advertisements, then advertises on billboards and phone booths across Manhattan.[4] Some of the taglines used include, "Your closet's scarier than Bush's agenda," "Your closet is so narrow it makes Cheney look liberal," as well as "We have more wiggle room than Herman Cain's morals."

Community outreach

Manhattan Mini Storage has sponsored community groups such as: PrideNYC, Friends of Hudson River, Medieval Festival, Project Back to School,[5] Friends of Carl Shurz Park, NYLaughs,[6] Furnish a Future, Aids Walk, NY Class, I Care, Score!, NY Dream Center, Animal Haven,[7] NY Classical Theater, and The Diabetes Research Institute.

Manhattan Mini Storage Sister Companies

References

  1. "StorageMart Acquires Manhattan Mini Storage for $3B". The Real Deal New York. 2021-11-12. Retrieved 2022-01-17.
  2. "Connecting With Local Self-Storage Customers the New York Way". InsideSelfStorage.com. Archived from the original on 2011-10-25. Retrieved 2011-10-12.
  3. "Storage NYC - Small Space Solutions". freshnyc.com.
  4. "The Top Five Questions People Ask Us About Manhattan Mini Storage". Manhattan Mini Storage. 2014-03-26. Retrieved 2016-09-10.
  5. "Help NYC's Homeless Children Start the Year Off Right, with Project: Back to School," [1]
  6. "NYLaughs Sponsors". Archived from the original on 2010-06-17. Retrieved 2001-10-12.
  7. Mobile Adoption Van, AnimalHavenShelter.org Archived 2011-09-25 at the Wayback Machine

External links